Future Ticketing clinches extended deals as League of Ireland attendances soar

  • Leading online ticketing platform renews partnerships with league leaders Shelbourne and cup finalists Drogheda
  • Future Ticketing’s cutting-edge solutions will continue to enable both clubs’ ambitious growth plans
  • Future Ticketing partners welcome more fans as title battles reach climax

Future Ticketing is announcing extended partnerships with Shelbourne FC and Drogheda United as the leading online ticketing provider confirms a 19% jump in attendances across the SSE Airtricity League this season.

With the title run-ins well underway, Irish-owned and operated Future Ticketing has said its renewed multi-annual deals with Shelbourne and Drogheda are a sign of both clubs’ commitment to continued growth and enhancement of their fan base.

Fans have flocked in record numbers this season to matches hosted by no fewer than 14 Future Ticketing clients and the 19% growth in sales amongst Future Ticketing partner clubs is indicative of the spiralling interest in League of Ireland football.

Future Ticketing, which is now firmly established as Ireland’s leading digital ticketing platform processing over 14 million tickets worldwide, says the contract renewals underline both clubs’ commitment to delivering world-class, reliable, and transparent ticketing experiences.

Both league clubs have recently benefited from dynamic new investors off the field and entering into extended agreements with Future Ticketing further illustrates how the two clubs share a vision of elevating the match-day experience for fans while driving sustainable revenue growth for football clubs.

Niamh Leonard, Director of Drogheda United, praised the platform, saying: “Future Ticketing’s system has been a total game-changer for us over the last few years. The user-friendly interface, combined with their exceptional customer support, has taken our match-day operations to the next level. We’ve seen our fan engagement grow, and we’re thrilled to keep building on this success together! One of the biggest advantages has been our ability to effectively manage away fans, ensuring their experience is smooth, organised, and secure from start to finish. It’s been a real win for us and for everyone who comes to support their team at Weaver Park.”

Barry Mocke, CEO of Shelbourne FC, commented: “We’re absolutely delighted to continue our partnership with Future Ticketing. Their dedication to innovation, transparency, and GDPR compliance perfectly aligns with our values at Shelbourne FC. Knowing that our fans’ data is handled with the highest level of care and security gives us great confidence and as we continue to invest in the club we are delighted to work with a partner who is on the same growth journey.”

Their decision to renew with Future Ticketing is a testament to the clubs’ commitment to providing top-tier technology which helps clubs thrive on and off the pitch.

Liam Holton, CEO of Future Ticketing, said: “We are absolutely thrilled to continue our journey with Drogheda United and Shelbourne FC. Our passion for Irish football and the League of Ireland runs deep, and we are committed to continue playing a significant role in the league’s ongoing growth and development.

“These clubs have been a vital part of our journey, and we are honoured by the continued commitment they have shown in our platform. Together, we aim to enhance the fan experience, increase ticket sales, and drive innovation, all with the goal of helping to elevate the entire League of Ireland to new heights. All while meeting the highest standards of data security, protection and compliance.

“These renewed agreements mean that Drogheda United and Shelbourne FC will continue to benefit from an array of enhanced features, including seamless digital ticketing, a bespoke digital ticketing app, real-time data analytics, live financial data and integrated access control. Future Ticketing’s platform also supports customised event configurations, giving each club the power to deliver a personalised club experience to each fan.

“Future Ticketing continues to be a great Irish sports technology success story. From our beginnings with just one football club in Ireland six years ago, Future Ticketing has grown into a leading ticketing provider for sports organisations with a global reach enabling the sale of 14 million tickets worldwide, while powering over 50 football clubs in Ireland and the UK. As Future Ticketing continues to expand its footprint in Irish football and beyond, these contract renewals mark another step forward in our mission to empower clubs with the best tools to enhance their operations, grow their fanbase, and create amazing experiences for everyone who loves Irish football.”

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