EVENTS

Shows, Fairs, Festivals

Agricultural shows, fairs and festivals sell more tickets in advance and easily and quickly on event days with Future Ticketing.

Our ticketing platform provides solutions to the issues many outdoor events face including holding large volumes of cash on-site, wrist band ticketing, exhibitors, camping, long ticket queues on event days, and how best to insulate an event from the economic impact of bad weather.

Our scanning technology enables fast and smooth access at the entrance gates to your event on the day, reducing queues and speeding up entry.

Set-up and sell earlybird tickets to encourage online sales and establish “digital customers”. Promote and sell tickets in advance, reducing onerous cash-handling on the day of your event and allowing you to gain immediate access to revenue from sales.

Our easy to use Copy and Paste Events means you can schedule events to go on sale within minutes for the following year.

What our customers say

“Our events are quite complex in that they run over multiple days, however the customer journey is easy to use and purchase tickets or our customers which is the most important thing for us as a company. Year on year we have seen our attendances grow along with our purchase rate online.”

Jane Sterck, Director of The Garden Shows

What our customers say

“We had been looking for a box office service that could cater for both an efficient online service and allow us to continue with telephone sales as we attract an audience of a wide age range, some of whom rely on being able to order tickets by phone. After our move to Future Ticketing, many clients commented on the ease of ticket purchase and we appreciated the customer support and the day to day cash flow and sales information available through the system.”

Daphne Parlour, Box Office Manager

What our customers say

“Working with Future Ticketing has brought enormous benefits to The Balmoral Show. The Future Ticketing system ensures a smooth entry for our customers on show day, the system tackles the issues we had previously such as hosting a large volume of cash on-site, long purchase queues, access control and how best to insulate from the economic impact of bad weather.”

Theresa Morrissey, Finance Director of The Balmoral Show

What our customers say

“Our events are quite complex in that they run over multiple days, however the customer journey is easy to use and purchase tickets or our customers which is the most important thing for us as a company. Year on year we have seen our attendances grow along with our purchase rate online.”

Jane Sterck, Director of The Garden Shows

What our customers say

“We had been looking for a box office service that could cater for both an efficient online service and allow us to continue with telephone sales as we attract an audience of a wide age range, some of whom rely on being able to order tickets by phone. After our move to Future Ticketing, many clients commented on the ease of ticket purchase and we appreciated the customer support and the day to day cash flow and sales information available through the system.”

Jane Sterck, Director of The Garden Shows

What our customers say

“Working with Future Ticketing has brought enormous benefits to The Balmoral Show. The Future Ticketing system ensures a smooth entry for our customers on show day, the system tackles the issues we had previously such as hosting a large volume of cash on-site, long purchase queues, access control and how best to insulate from the economic impact of bad weather.”

Theresa Morrissey, Finance Director of The Balmoral Show

Transforming outdoor shows

Future Ticketing software is an acknowledged leader for Outdoor Shows and the chosen partner for more than fifty events in the UK and Ireland. Our clients include the three largest agricultural events, namely the National Ploughing Championships, the Balmoral Show and the Tullamore Show.

Our solution is transparent, you can create permission policies for volunteers, share scanning reports with health and safety teams and also access you revenue pre-event.
There’s a reason why much of our growth as as company stems from word-of-mouth referrals. The Balmoral Show experienced a 33% increase in online sales its first year with us.
The National Ploughing Championships moved to Online Sales only after one year of providing online and walk up options due to the ease of ticket purchase for customers.

Who we work with

Our system lets you manage capacities by ticket type, area or by event to ensure a safe environment for your customers.

Convert customers to digital ticketing with our easy four step purchase journey.

Convert more sales using Apple Pay and Google Pay

Access tickets easily in Remote areas through the Progressive Web App. Allow customers to download tickets in advance through Apple and Google Wallet tackling those limited coverage areas.

We provide scanners that cut down on photocopied fraudulent tickets as they read barcodes and allow entrance once per barcode.

  • Scan tickets in real time across multiple entrances using 3G, 4G, 5G and wifi or download barcodes for your event
  • Receive live information as tickets are scanned at your entrances
  • Tickets can be set up to be scanned and allow entrance over multiple days using ‘time frames’ and ‘scan numbers on barcode’
  • Allowing persons on a network to purchase tickets on behalf of the supporter
  • In-built functionality to set-up multi-barcode tickets for use across multiple sites at the venue, for example: parking and general admission, followed by hospitality.

Reconcile cash flow using handheld EPOS systems, or the in-built ‘cash desk’ functionality, to track all payments by card or cash.

Report live each day on multiple aspects of the event including scanning figures, payment types and ticket categories.

Your brand is as important to us, as it is to you. So we make sure the purchase journey for customers with Future Ticketing is quick and easy, with your brand integrity in-tact throughout. Your customer remains on your website throughout the transaction, allowing you to track analytics and conversions with no third-party redirects.

Analyse your customer data base using any of our multiple integrations including: Mailchimp, Campaign Monitor, Google Analytics, Two Circles and Activity Stream. Our system comes with built in CRM (Customer Relationship Management) functionality allowing you to develop profiles of your customers purchasing habits. Customise your e-tickets with essential event day advice to customers about entry points, public travel, sponsor information or local food and drink partners.

We can organise an experienced Operations Manager to attend your event to advise and manage seamless entry and scanner control at your event.

As a Future Ticketing client you will partner with a Client Success Manager experienced in the events sector.

Our team member will offer advice and help to get your organisation up and running with the Future Ticketing system. They provide all the requisite training and explain the benefits of our extensive features to help you increase sales, revenue and customer engagement. They can also assist with your digital development to make best use of data, analytics, insights and the multiple integrations with third party systems you will be able to access.

As a client you can access our 24/7 support portal with Live Chat functionality, a knowledge base of Frequently Asked Questions, video tutorials, latest features and news items.

Our system lets you manage capacities by ticket type, area or by event to ensure a safe environment for your customers.

Convert customers to digital ticketing with our easy four step purchase journey.

Convert more sales using Apple Pay and Google Pay

Access tickets easily in Remote areas through the Progressive Web App. Allow customers to download tickets in advance through Apple and Google Wallet tackling those limited coverage areas.

We provide scanners that cut down on photocopied fraudulent tickets as they read barcodes and allow entrance once per barcode.

  • Scan tickets in real time across multiple entrances using 3G, 4G, 5G and wifi or download barcodes for your event
  • Receive live information as tickets are scanned at your entrances
  • Tickets can be set up to be scanned and allow entrance over multiple days using ‘time frames’ and ‘scan numbers on barcode’
  • Allowing persons on a network to purchase tickets on behalf of the supporter
  • In-built functionality to set-up multi-barcode tickets for use across multiple sites at the venue, for example: parking and general admission, followed by hospitality.

Reconcile cash flow using handheld EPOS systems, or the in-built ‘cash desk’ functionality, to track all payments by card or cash.


Report live each day on multiple aspects of the event including scanning figures, payment types and ticket categories.

Your brand is as important to us, as it is to you. So we make sure the purchase journey for customers with Future Ticketing is quick and easy, with your brand integrity in-tact throughout. Your customer remains on your website throughout the transaction, allowing you to track analytics and conversions with no third-party redirects.


Analyse your customer data base using any of our multiple integrations including: Mailchimp, Campaign Monitor, Google Analytics, Two Circles and Activity Stream. Our system comes with built in CRM (Customer Relationship Management) functionality allowing you to develop profiles of your customers purchasing habits. Customise your e-tickets with essential event day advice to customers about entry points, public travel, sponsor information or local food and drink partners.

We can organise an experienced Operations Manager to attend your event to advise and manage seamless entry and scanner control at your event.

As a Future Ticketing client you will partner with a Client Success Manager experienced in the events sector.


Our team member will offer advice and help to get your organisation up and running with the Future Ticketing system. They provide all the requisite training and explain the benefits of our extensive features to help you increase sales, revenue and customer engagement. They can also assist with your digital development to make best use of data, analytics, insights and the multiple integrations with third party systems you will be able to access.


As a client you can access our 24/7 support portal with Live Chat functionality, a knowledge base of Frequently Asked Questions, video tutorials, latest features and news items.

Success stories

The National Ploughing Association

Shows, Fairs, Festivals

The National Ploughing Association
Waterford Suir Valley Railway

Visitor Attractions

Waterford Suir Valley Railway
Braveheart at Trim Castle

Single Day Events

Braveheart at Trim Castle
Boswell Book Festival

Shows, Fairs, Festivals

Boswell Book Festival
Irish Jaguar and Daimler Club

Single Day Events

Irish Jaguar and Daimler Club
Tullamore Show

Shows, Fairs, Festivals

Tullamore Show
The Garden Shows

Shows, Fairs, Festivals

The Garden Shows
Balmoral Show

Shows, Fairs, Festivals

Balmoral Show
The Garden Shows
The Garden Shows
Balmoral Show
Balmoral Show
Boswell Book Festival
Boswell Book Festival