Roscommon GAA

Roscommon GAA is a proud west of Ireland county team who over the years has produced some outstanding players including 16 All Stars. A winner of two All-Ireland Senior Football Championships and 23 Connacht Championships, the Rossies sport the famous ‘Primrose and Blue’ colours of the county.

Dr Hyde Park is home to Roscommon GAA, a stadium has been undergoing development and modernisation which will bring capacity to 25,000. The stadium has hosted multiple Connacht senior football finals.

Challenge

Roscommon GAA partnered with Future Ticketing in 2020 during the Covid-19 pandemic when sports grounds were restricted for capacities on a game by game basis. Stadiums had to grant access to customers limited to 300 people but split by 150 customers per club minus 40 for players and management. The capacity was further restricted as a customer could only attend one event over the duration of a weekend. The immediate challenge was how to cater for these complex restrictions and in a timely manner.

Solution

These complex ticketing requirements were comfortably met by the in-built flexibility of Future Ticketing’s core software which was originally designed for horseracing, an industry which has some of the most complex ticketing requirements of any sport.

Inclusivity is a key value of the GAA where everyone should have access to buy a ticket. This focus on accessibility was delivered by Future Ticketing through its simple and easy customer journey in a few simple steps where supporters click their event, then their ticket type and finally make payment. In addition, fans could purchase tickets without a requirement to log in.

Valued-added

As part of its drive for inclusivity, Roscommon GAA partnered with Future Ticketing to launch Ticéadi, which allows customers to purchase tickets as Gaelige (in the Irish language) and to receive their eticket also as Gaelige. The move was a milestone, enabling Roscommon GAA county board to become the first in Ireland to offer this option to its fans.